Introducing the brand new Peptide Puff™ Dry Shampoo by Hair Gain.
Hair Gain is represented by Flipside PR in the UK. Contact us to find out more.
A tried and tested time-saver, dry shampoos have been saving our greasy strands for decades. But with the ability to damage, dehydrate our follicles, the quick-fix is often thought of as a necessary evil. Setting out to re-define the hair care hero, HAIR GAIN has developed Peptide Puff™ (£15): a dry shampoo, but not as you know it.
Dry shampoo with a difference, Hair Gain’s latest launch does away with drying ingredients and environmentally harmful aerosols to deliver the ultimate hair refresh.
Its kind-to-scalp formula infuses peptide and vitamin technology designed to soothe and hydrate hair in between washes, as well as provide an instant boost of volume.
Dermatologically tested, the Peptide Puff™ is suitable for even the most sensitive scalps. It can be used on all hair types.
DRY SHAMPOO, THAT’S ACTUALLY GOOD FOR YOU
Challenging the assumption that dry shampoo is bad for your follicles, Peptide Puff™ combines advanced hair care and effortless hair revitalisation via a harmonious blend of complex peptides and natural botanicals. Uniquely formulated with biotin, caffeine, acetyl tetrapepdtide-3 and red clover extract, this super finely milled dry shampoo offers a refreshing solution for maintaining vibrant and healthy hair between washes, meaning you can delay wash day, guilt free.
According to a consumer study of 63 women, 97% agreed hair was less greasy after use. A further 95% felt that the product was kind to their scalp.*
(AND THE ENVIRONMENT)
The Peptide Puff™ eliminates the environmentally-harmful dispersion method commonly used in dry shampoos by being aerosol-free. Specially formulated without the use of alcohol, sulphates, silicon or parabens. It is also 100% vegan, gluten-free, halal-certified and comes in 100% recyclable packaging.
INNOVATIVE APPLICATION METHOD
The unique padded applicator design of the Peptide Puff™ allows you to apply the dry shampoo to target specific areas on your scalp where it’s most required. What’s more, precise control means much less mess and adds to convenience without compromise. The finely milled formulation ensures effortless application and impeccable blending. There’s also no risk of leftover residue or chalky powdery build-up.
EXPERT-APPROVED
“As a Trichologist, any product that I use on my patients has to be scalp friendly”, says Samantha Stewart MIT, Consultant Trichologist & Hair Gain Ambassador. “Hair Gain’s Peptide Puff™ is dermatologically tested and formulated with an advanced peptide complex and other scalp-loving ingredients.
All my patients who used the Peptide Puff™ noted that it absorbed oil well and left their hair feeling volumised with no residue or scalp irritation. It’s suitable for all hair types which is really important to me when making product recommendations.
I focus heavily on sustainability. Having a non-aerosol dry shampoo with nontoxic ingredients I can use for myself and with my patients is essential. It also works really well on curly hair due to the finely milled powder of the formulation. If you need to take your hair from day to night this handbag-sized Peptide Puff™ dry shampoo is perfect.”
ABOUT HAIR GAIN
Inspired by her own struggle with post-partum hair loss, Lucy Palmer drew on her experience in the field of nutrition to create Hair Gain. The brand’s range of award-winning supplements and topicals help to reduce hair shed, support healthy hair and promote thicker and fuller locks.
The Peptide Puff Dry Shampoo (£15) is available now at www.hairgainnow.com
*Data from an independent consumer perception survey of 63 women using the Dry Shampoo. February 2024
